对外贸易实务英语读本

《对外贸易实务英语读本》的编写目的是使读者初步学会怎样做好进出口业务工作。它适用于从事对外经济活动的干部，尤其是外贸工作者，并可供对外经济贸易、财经、财贸、金融、企业管理等大专院校学员学习与参考之用。《对外贸易实务英语读本》内容包括进出口策略、市场销售、贸易条款、灵活多样的贸易方式、包装装璜、出口单证、运输、保险、国际支付、商业信贷、进出口程序、发盘、接受、成交、成本计算、贸易合同、业务进程、商品检验、技术转让、商标、专利、仲裁、出口许可证、企业组织、国内外专业人员和机构等等专题。

Section 1 The Importance of Developing Export Trade Section 2 Exporting What Is It All About? Section 3 Finding Markets for Products Section 1 The Export Product Section 5 Setting Export Prices Section 6 Marketing Channels and Customers Section 7 ExportMarketing Communications Section 8 Export Procedures A Broad Outline Section 9 Export Documentation Section 10 Packing for Shipment Section 1 1 Ocean Freight Section 12 Types of Bill of Lading Section 13 Air Freight Section 11 Unitization Section 15 Multi-modal Transport Section 16 Terms of Delivery Section 17 The Three Popuiar Trade Terms Section 18 Quoting a Price Section 1 9 Business Contract Section 20 Export Costing Section 21 Getting Paid Section 22 Documentary Credit Section 23 Type of Letter of Credit Section 21 Documentary Collection Section 25 Processing a Collection Section 26 Export Finance Section 27 Financing Techniques Section 28 Cargo Insurance Section 29 Commodity Inspection Section 30 Export Licencing System Section 31 Executinga Sales Contract Section 32 Varjous Forms of Flexibte Trade Section 33 Acquisition of Technology Section 34 Import Procedures Section 35 Trade Marks Section 36 Patent Section 37 Arbitration Section 38 Office Organization Section 39 Functions of Specialists Section 40 Trade Facilitation Organizations Section 41 Economic Returns--Core of Techniques